Afeela 1: Sony and Honda’s Electric Revolution in Pre‑Production

As the world gears up for the EV revolution, Sony and Honda’s joint venture, Sony Honda Mobility, is leading the charge with the Afeela 1, a high-tech electric sedan now in pre‑production and open for exclusive pre‑orders. Let’s dive into everything we know so far, optimized with SEO-friendly headlines for easy discoverability. 

Pre‑Production & Pre‑Order Availability

The Afeela 1 has officially entered pre‑production, marking a crucial step toward its 2026 launch . Currently, pre‑orders are live, but only for residents of California, requiring a refundable $200 deposit. The Signature trim, being the premium variant, is slated to deliver by mid‑2026, while the more affordable Origin trim is expected in 2027. 

Pricing & Trim Levels: Origin vs. Signature

Two trims are available: 

• Origin: Starting at $89,900, offered only in black with a black interior and 19-inch wheels. 
• Signature: Priced at $102,900, featuring upgrades like 21-inch wheels, rear-seat entertainment screens, and a digital center mirror—plus selectable interior and exterior colors.

Both trims include a three-year subscription covering the advanced driver assistance system and AI-powered services . 

Performance Specs & High‑Tech Features

The Afeela 1 targets an impressive 300-mile EPA range and is compatible with Tesla’s Supercharger network . Under the hood are dual 180 kW motors paired with a 91 kWh battery, capable of a 150 kW fast-charge rate . 

Its tech arsenal includes 40 sensors (radars, cameras, lidar, ultrasonic) for Level 2+ autonomous support, along with a digital cockpit featuring AR, spatial audio, 5G connectivity, a “Media Bar” for external messaging, and 800 TOPS of processing power to drive its AI capabilities . 

Design Philosophy & Strategic Vision

At CES 2025, Sony Honda Mobility emphasized a radical design philosophy that merges mobility with entertainment and emotional connection. Dubbed a “Mobility Tech Company,” the venture blends cutting-edge automotive hardware with software innovations and partnerships like Epic Games and Qualcomm to create immersive experience-driven driving . 

From the interactive exterior Media Bar to the minimalist cockpit interior, every component is crafted to enhance connectivity, personalization, and immersion behind the wheel . 

Why Afeela 1 Stands Out in the EV Market

• Tech-Forward Design: With AR, spatial audio, and in-car entertainment, Sony’s consumer tech DNA shines through. 
• Strong Performance: Long range, fast charging, and dual motors make it competitive in the luxury EV segment. 
• Unique Market Entry Strategy: Beginning with California pre-orders reflects a targeted, phased roll-out approach. 
• Brand Synergy: A rare fusion of Sony’s entertainment heritage and Honda’s automotive expertise. 

Conclusion

The Afeela 1 is poised to make waves in the EV space, blending Sony’s immersive tech prowess with Honda’s manufacturing strength. As pre‑production moves forward and California buyers begin to secure their vehicles, the industry—and drivers—will be watching closely as this ambitious EV shapes the future of mobility.